Everything about where we started and where we're going
Our Mission
Empowering Digital Agencies with Clarity and Control Over Asset Billing
We help agencies track, manage, and bill for every digital asset with precision and ease.
Digital agencies often struggle to track and bill for all their services accurately. We provide a comprehensive platform that ensures every digital asset is properly managed and billed, helping agencies focus on what they do best - creating amazing digital experiences.
Automated asset discovery and tracking
Intelligent billing recommendations
Real-time revenue insights
2022
•
Q1
Controlla was founded with a vision to revolutionize digital asset management for agencies.
2022
•
Q3
First beta release with core features for asset tracking and billing automation.
2023
•
Q1
Expanded to serve agencies in 6 countries with localized billing support.
2023
•
Q4
Launched enterprise-grade features including advanced reporting and API access.
2024
•
Q1
Introduced AI-powered insights and automated asset optimization recommendations.